Will The American Dirt Fiasco Change American Publishing?
What lesson are book publishers taking away from the controversy raised by American Dirt, Jeanine Cummins’ novel about a Mexican woman and her son seeking to cross the border? Will the furor change the way editors think about acquiring novels, or does the book’s sales success obviate those concerns?
The Secret History Of Page Six
For more than four decades, Page Six has ruled the world of gossip about the famous and powerful. In an era when celebrities control the narrative and “power” is a dirty word, can it survive?
The Rise And Fall Of Delia’s, The Catalog That Ruled America
For a few years around the millennium, Delia’s and its direct-to-consumer catalogs were the hottest brand in the country. It was a glimpse of things to come. At its peak, 55 million copies were sent out to girls across the country every year.
The Danger Of Befriending Celebrities
Meryl Streep doesn’t call me every week to go bowling. In fact, she doesn’t call me at all. And that’s a good thing. I honestly can’t recommend becoming friends with celebrities, especially if you’re a long-running journalist like I am. It simply will not lead to a Hollywood ending.
The Four-Letter Code To Selling Just About Anything
As the father of industrial design, Raymond Loewy had an uncanny sense of how to make things fashionable. He believed that consumers are torn between two opposing forces: neophilia, a curiosity about new things; and neophobia, a fear of anything too new.
The House That ‘Parasite’ Built (From Scratch)
What’s in a house? Much of the shock and thrill in Bong Joon Ho’s genre-flexible movie Parasite — nominated for six Oscars including Best Production Design — hinges on the fictional house built by a fictional architect owned by the wealthy Park family.
Dracula Bosses Erect Billboard That Comes To Life At Night
The BBC decided to give Dracula fans a fright with two billboards of the show that come to life at night. A shadow of the infamous vampire appears in the center of the advert, which looks as though it has been cast by a number of wooden stakes plunged into the advert.
Skin Cancer Prevention Campaign Painted Sunblock On All The Faces On Billboards Along A Main Highway
Peru has the highest UV radiation levels in the world. So to highlight the need for sunblock, agency McCann Lima partnered with 21 brands that advertise on the Panamericana Sur, the busiest highway linking Lima and the country’s beaches, to hijack their billboards with the addition of sunblock.
The Decade Disney Won
The control Disney has on pop culture is kind of terrifying. Marvel’s superhero movies and Star Wars are two of—if not the—biggest franchises in the world. Add those to Pixar’s beloved library of films and its own perennially popular movies, and Disney is effectively in charge of what people watch.
‘It Was One Problem After Another’: How Woodstock 50 Fell Apart
Woodstock 50 had nearly every resource a festival could ask for: a storied brand name, financial backing from a multinational communications company, and agents eager to sign up their artists for sizable paychecks. But it turned into a slow-moving train wreck. Where did it all go wrong?
AR For The Naked Eye Transforms Outdoor Advertising
London-based media technology startup Lightvert has created a new method for using unexpected and unusual locations. Lightvert’s ECHO technology projects images into the air. Moreover, the images are particular to that location and cannot be seen even a few feet away from the optimal viewing position.
Why Are Hardcover Books Published Before Paperbacks?
Despite their popularity, it’s still impossible to find paperback versions of many new books when they debut. It’s a common practice among publishers to release new titles as hardcovers and publish the paperback edition about a year after the initial print run.
How Facebook Works For Trump
During the 2016 election cycle, Trump’s team ran 5.9 million ads on Facebook, spending $44 million from June to November alone. He won the presidency by using the social network’s advertising machinery in exactly the way the company wanted. He’s poised to do it again.
Inside The Real Catskill Resorts That Inspired Dirty Dancing
Dirty Dancing’s setting, Kellerman’s, is based on the numerous all-inclusive vacation spots aimed at Jewish travelers that dotted the upstate New York landscape throughout much of the 20th century—a constellation of resorts commonly known as the Borscht Belt.
The New Mind Control
The internet has spawned subtle forms of influence that can flip elections and manipulate everything we say, think and do. Most of the vacuous thoughts and intense feelings our teenagers experience from morning till night are carefully orchestrated by highly skilled marketing professionals working in our fashion and entertainment industries.
Why Can’t We Agree On What’s True Any More?
It’s not about foreign trolls, filter bubbles or fake news. If there is one thing on which virtually everyone is agreed, it is that the news and information we receive is biased. Technology encourages us to believe we can all have first-hand access to the ‘real’ facts – and now we can’t stop fighting about it.
How A Long-lost Indian Disco Record Won Over Crate Diggers And Cracked The YouTube Algorithm
1982’s Disco Jazz has been reissued. “Aaj Shanibar,” one of its four tracks, has also started to spread through the strange rabbithole that is YouTube’s recommendation algorithm. With the benefit of time and technology, “lost” songs reach a new generation of listeners halfway around the world.
In Travel Journalism, After Every Disaster Comes “The Perfect Time To Visit”
When tourists go away, vacations become a gesture of financial support. And we’re told that a tourism economy relishes every dollar that does come. But what big little lies do we tell ourselves when PR companies spin a local disaster into a travel opportunity?
How I Made My Shed The Top Rated Restaurant On Tripadvisor
With the help of fake reviews, mystique and nonsense, I was going to do it: turn my shed into London’s top-rated restaurant on TripAdvisor. And then serve customers Iceland ready meals on its opening night.
Down And Out In the Gig Economy
Gig economies are ersatz structures, designed to skirt labor laws and offload risk and expense onto workers themselves. They serve the whims of capital.
The Beautiful Island Of San Serriffe, The Most Elaborate April Fool’s Joke Ever Printed
The Guardian’s seven-page feature on the island of San Serriffe looked like any travel feature that newspapers were printing at the time. But not all was as it seemed. The feature was an elaborate April Fool’s Day joke. The island of San Serriffe did not exist and everything was completely fabricated.