Why You Spend So Much Money At IKEA
IKEA’s “aesthetic per dollar” ratio is very high, says neuromarketer and author of “The Buying Brain” Dr. A. K. Pradeep. Ikea’s affordable style is its “category-busting-metric,” or what makes it stand out from all the other brands in that space, he says.
The Science Of Sleep: Dreaming, Depression, And How Rem Sleep Regulates Negative Emotions
Memory is never a precise duplicate of the original… it is a continuing act of creation. Dream images are the product of that creation. They are formed by pattern recognition between some current emotionally valued experience matching the condensed representation of similarly toned memories.
Exploring Detroit’s Largest Abandoned High School
This video explores one of the largest abandoned schools in Detroit, Cooley High School. At its peak, the school had over 3,400 students enrolled. At the center of the school is a beautiful auditorium with amazing architectural details, but unfortunately suffered a fire in 2017.
Why Cruise Lines Keep Cutting Their Ships In Half
In a process called “stretching,” the Star Breeze is getting pulled apart to make room for a new, 84-foot, 1,250-ton prefab midsection addition. Think of it like unsnapping (or unwelding) two Legos and putting another block in between. But with a boat.
How To Explain Anything To Anyone
You were talking about something relatively complex and you could practically see the moment that your listener checked out. Not only is it uncomfortable but it’s also disheartening when what you’re saying is important, cool or valuable to the listener. Here are 4 steps to clearer communication.
Why Wagyu Beef Is So Expensive
Wagyu beef is the most prized beef in the world. A single cow can be sold for up to $30,000. Part of the reason why it’s so expensive is due to its exclusivity and increasing demand.
A Stunning 4K Timelapse Of The Gunhilde Maersk
A stunning 4K timelapse of container ship Gunhilde Maersk at sea from Ho-Chi Minh City, Vietnam to Ningbo, China and the incredible loading sequences at each port. A montage of over 78,000 5D Mk3 RAW files. Edited by Toby Smith to create a stunning day to night sequence in 4K.
Sitzfleisch: The German Concept To Get More Work Done
To have sitzfleisch means the ability to sit still for the long periods of time required to be truly productive; it means the stamina to work through a difficult situation and see a project through to the end. Angela Merkel has it in abundance – how do you cultivate this crucial skill?
Osaka’s Gate Tower: Highway Through A Building
The property was owned by a business since the early Meiji era but when business declined, so did the buildings in the 1970s. The property holder refused to give up the land, even though new building permits had been refused to him. The highway corporation and the property owner negotiated for 5 years and what you see today is their compromise.
China’s Vanishing Mosques
The BBC has found new evidence of the increasing control and suppression of Islam in China’s far western region of Xinjiang – including the widespread destruction of mosques. Authorities provided rare access to religious sites and senior Islamic officials to support their claim that their policies only target violent religious extremism, not faith itself.
How To Overcome Your Fear Of Failure
Behind many fears is worry about doing something wrong, looking foolish, or not meeting expectations — in other words, fear of failure. By framing a situation you’re dreading differently before you attempt it, you may be able to avoid some stress and anxiety.
The Very Dramatic $3,000,000 Qantas Airlines Heist
Just after midday on May 26th 1971, Australian authorities received a call from a mysterious Mr. Brown claiming that a Qantas flight from Sydney to Hong Kong was carrying a bomb. He then claimed that he would disclose the location of the onboard bomb in return for a hefty sum.
The Truth Behind Brands’ Secret Formulas & Recipes
Why brands are so protective of their signature formula or recipe. Is there really a thing like “secret formula” or it’s just that you are being persuaded into believing that such a thing exists. What would happen if you steal the Coca-Cola secret formula?
Iraq’s Social Media Martyrs
Huge nationwide protests against corruption have been making headlines, but these young millennials are taking on power in a different way, by celebrating beauty, fashion and rap. They’ve got millions of followers, but, as Unreported World finds out, fame can have deadly consequences.
“Abandoned”, The Story Of The S.S America Vessel
In 1940, a stunning and iconic vessel was launched called the S.S America. A ship of pride for the United States and after a long career in her golden years, the vessel ended up in a state of limbo for a while. She was left abandoned floating aimlessly until she was bought out and renamed to the SS American Star.
The Invention Of Money
When the Venetian merchant Marco Polo got to China, he saw many wonders. One of the things that astonished him most, however, was a new invention, implemented by Kublai Khan, a grandson of the great conqueror Genghis. It was paper money, introduced by Kublai in 1260.
Shanghai’s Underwater Quarry Hotel
Extending 90 meters down into an abandoned quarry the 18 storey, InterContinental Shanghai Wonderland is a structure like no other. Located in the Sheshan Mountain Range, the hotel was conceived by Atkins for the Shimao Group as a unique destination to rival the extravagant resorts of Singapore and Dubai.
The Biggest Corruption Scandal In Latin America’s History
In 2014, the largest corruption scandal in Latin America’s history erupted in Brazil. It involved bribes between Petrobras, the largest state-owned oil company on the continent, and dozens of engineering firms. It also involved politicians, including three Brazilian presidents.
How Rwanda Is Becoming The Singapore Of Africa
Rwanda is now the 15th fastest growing economy in the world as its government has set out a clearly defined mission—they want to become the Singapore of Africa. To understand what this means, though, you have to understand what Singapore is.
Selfishness Is Learned
Harvard professors, Martin Nowak and Joshua Greene, tackled a question: Which is our default mode, selfishness or selflessness? Do we all have craven instincts we must restrain by force of will? Or are we basically good, even if we slip up sometimes?
The Contrepreneur Formula Exposed
People are getting rich selling crap online courses because you believe there is some kind of secret formula to create passive income. In this video, Mike Winnet explains the science behind the CONtrepreneur formula. He spent 6 months buying their courses and attending their events so you don’t have to.