Can Sea Water Desalination Save The World?
Ocean water is saturated with salt, and undrinkable. Most of the freshwater is locked away in glaciers or deep underground. Less than one percent of it is available to us. So why can’t we just take all that seawater, filter out the salt, and have a nearly unlimited supply of clean, drinkable water?
Why You Spend So Much Money At IKEA
IKEA’s “aesthetic per dollar” ratio is very high, says neuromarketer and author of “The Buying Brain” Dr. A. K. Pradeep. Ikea’s affordable style is its “category-busting-metric,” or what makes it stand out from all the other brands in that space, he says.
The Real Reason The Sound Of Your Own Voice Makes You Cringe
A common explanation is that because we normally hear our own voice while talking, we receive both sound transferred to our ears externally by air conduction and sound transferred internally through our bones. This bone conduction of sound delivers rich low frequencies that are not included in air-conducted vocal sound.
Scientists Use Recycled Sewage Water To Grow 500-Acre Forest In The Middle Of Egyptian Desert
Serapium Forest is the most prosperous of Egypt’s 36 tracts of land that make up an ambitious program to combat desertification by creating sustainably managed commercial forests fed entirely by wastewater.
How You End Up In And Survive A Cult
How do well-meaning, intelligent people end up in a cult? EnlightenNext was an organization, founded by self-styled guru Andrew Cohen, that aimed to facilitate spiritual awakening. Cohen’s most devoted students meditated for hours—at times, months—on end, were often celibate, and lived together.
The Psychology Of Time And How The Interplay Of Spontaneity And Self-control Mediates Our Capacity For Presence
Presence means becoming aware of a physical and psychic self that is temporally extended. To be self-conscious is to recognize oneself as something that persists through time and is embodied.
People With Extreme Political Views Have Trouble Thinking About Their Own Thinking
Your super liberal and super conservative relatives might all have one thing in common. Radicals can’t question their own ideas the same way more moderate individuals can.
How Africa Can Get Rich
Africa is changing so fast, it is becoming hard to ignore. In the short term, the continent faces many problems, but in the long term, it could rival China’s economic might. By the end of this century, Africa is set to play a much bigger role in world affairs. The Asian growth miracle is likely to slow Africa’s rapid rise could be next.
When Antarctica Was Green
Before the start of the Eocene Epoch about 56 million years ago–Antarctica was still joined to both Australia and South America. And it turns out that a lot of what we recognize about the southern hemisphere can be traced back to that time when Antarctica was green.
Your Brain Can Only Take So Much Focus
In keeping with recent research, both focus and unfocus are vital. The brain operates optimally when it toggles between focus and unfocus, allowing you to develop resilience, enhance creativity, and make better decisions too.
How Tiny Changes In Words You Hear Impact Your Thinking
In a fascinating look at language, Professor George Lakoff lays out how political parties can sway supporters with tiny tweaks in word choice. When trying to get your point across, refrain from using the other side’s language. Doing so will activate and strengthen their frames and undermine your own views.
The Last Ship To St. Helena, A Remote Island In The Atlantic
Every third week, a British Royal Mail ship begins its journey from Cape Town to Saint Helena, the remote island in the Atlantic where Napoleon was once in exile. Five days, with a northwesterly course, and only then do the sheer black cliffs appear in front of RMS St. Helena.
Does The Data We Produce Serve Us, Or Vice Versa?
Humans generate far more actionable information than is encoded in all of our combined genetic material, and we carry much of it into the future. The data outside of our biological selves—call it the dataome—could actually represent the grander scaffolding for complex life.
‘Light Is My New Drug’: The Actually Convincing Science Of Light Therapy
In recent years, research on light therapy has moved from the fringes of scientific discovery to something closer to the mainstream; its commercial uses are now following the same path, as these devices, once available only in spas, gyms, or dermatologists’ offices, become increasingly affordable for consumers.
Repopulating A Japanese town
As the Japanese populace shrinks and ages, and young people leave the suburbs and rural areas for cities, more and more communities are becoming ghost towns. The municipality of Okutama, on the outskirts of Tokyo, has come up with a novel solution: Give away houses to young families for free.
La Linea, Europe’s Narco City
La Linea is a Spanish coastal city built on the drug trade. Smugglers and policemen often come from the same street. Off the Grid met people on both sides of the divide.
The Most Pessimistic Town In The World
Puolanka, a small town in the centre of Finland, had become famous for its particular brand of pessimism. Recurring themes are town’s declining population and lack of much to do.
War Propaganda: How To Get A Country To Go To War
The war propaganda function in the United States is finely tuned. It’s sophisticated and most of all it blends into the media terrain. While the names of the countries changed, and of course each circumstance was different, there were some parallels that cried out for examination.
Singapore Is Building A City In China
It’s located in Southern China but it’s actually a partnership between China and Singapore. It’s called, Sino-Singapore Guangzhou Knowledge City, or SSGKC. In the next 20 years, the countries project it will have a population of 500,000. A whopping figure considering the farmlands were formerly home to just 40,000 residents.
To Control Your Life, Control What You Pay Attention To
One of the best insights on what true productivity means in the 21st century dates back to 1890. In his book The Principles of Psychology, Vol.1, William James wrote a simple statement that’s packed with meaning: “My experience is what I agree to attend to.”