The Small Virginia Town Where Drone Deliveries Have Begun For Real
Wing, a subsidiary of Google, chose Christiansburg (population 22,500) as its first launching site for American commercial drone delivery operations — it’s also testing in Australia and Finland — not only because of the relatively flat terrain and low population density, but because of nearby Virginia Tech University.
The Dark Side Of Electronic Waste Recycling
Electronics can be hazardous when disposed of improperly, and the Basel Action Network, or BAN, investigates the underground world of the e-waste trade. The nonprofit group secretly embeds trackers in discarded devices, then hands them to recyclers to see where they end up, exposing bad practices in the process.
Ari Emanuel, WME, And The Great Hollywood IPO That Wasn’t
The entertainment industry’s reigning super-agent planned to put his firm—and the very power structure of Hollywood—on the line with an audacious, now scuttled public offering. With that future on hold and the likes of Netflix and Disney commanding more ground by the day, what’s an ambitious modern macher to do?
AI Is Dreaming Up New Kinds Of Video Games
Game-making algorithms are almost as old as video games, but their use has typically been limited to generating terrain and other simple digital art. The next frontier is using increasingly sophisticated machine-learning techniques to design entirely new kinds of games that have, to date, evaded the human imagination.
Undercover Reporter Reveals Life In A Polish Troll Farm
Undercover reporter, Katarzyna Pruszkiewicz, spent six months this year working at Cat@Net, which describes itself as an “ePR agency comprising specialists who build a positive image of companies, private individuals and public institutions – mostly in social media.”.
The 8-Hour Workday Is A Counterproductive Lie
The eight-hour workday started its life as a socialist dream. “Eight hours labor, eight hours recreation, and eight hours rest”. There’s just one problem: It’s all but impossible to actually work for eight hours a day in the jobs so many of us now have.
The Rise And Fall Of Subway
With thousands of store closures in the last three years and petitions against Subway from its franchise owners, the fast-food chain with the most locations globally seems to be on the rocks. This video unpacks what’s going on and where Subway’s headed from here.
Apps Have Changed The Way We Date
The online dating industry is projected to be worth $9 billion by 2025 and according to eHarmony, most people will find a partner via an app or website by 2035. Tinder is one of the most popular swiping apps with more than 5 million subscribers and it’s launched a whole new language of love.
AR For The Naked Eye Transforms Outdoor Advertising
London-based media technology startup Lightvert has created a new method for using unexpected and unusual locations. Lightvert’s ECHO technology projects images into the air. Moreover, the images are particular to that location and cannot be seen even a few feet away from the optimal viewing position.
Nike Reveals Space Hippie — Sustainable Sneakers Made From Waste
Nike has launched a new, exploratory collection, aptly named Space Hippie. By taking the company’s own “space junk” from the floors of its manufacturing warehouses, Nike is turning waste into feedstock, creating a sustainable sneaker that combines high performance with low impact.
Farmer’s Fridge Wants To Make Eating Healthy Food As Easy As Getting Money From An ATM
Farmer’s Fridge retrofits vending machines to serve up healthy foods — salads, sandwiches, granola, etc. — for people on the go. In order to ensure restaurant-quality food, Farmer’s Fridge has a chef on board who receives feedback from customers to constantly tweak the menu and the food.
The Big China Short
Researchers had a hunch that Luckin Coffee, China’s fast-growing challenger to Starbucks and a company traded in the U.S. stock market, was falsifying financial statements to exaggerate its sales. A few months later, an anonymously written 89-page report landed on Wall Street and leveled one of China’s hottest startups.
Solar-Powered Prefab Home Comes Move-In Ready
Haus.me is a turducken of housing buzzwords: The 3D-printed prefab house integrates smart home technology and can also go off-grid. The company has been making and testing homes that generate their own energy since 2016. Now, the company is ready to start shipping the homes to customers.
Who To Sue When A Robot Loses Your Fortune
The first known case of humans going to court over investment losses triggered by autonomous machines will test the limits of liability. A Hong Kong tycoon is going after the salesman who persuaded him to entrust his fortune to the supercomputer whose trades cost him more than $20 million.
Elon Musk’s Battery Farm Is An Undeniable Success
More than two years after winning an electricity bet, Elon Musk’s resulting Australian solar and wind farm is an almost total success. The facility powers rural South Australia, whose population density falls between Wyoming and Alaska, the two least dense U.S. states.
Where Amazon Returns Go To Be Resold By Hustlers
Liquidity Services, the operator of liquidation.com, became a major (though not exclusive) handler of Amazon’s American liquidations. The company calls dealing with returns “the reverse supply chain”—a part of the retail business that has been growing in importance as online shopping becomes more popular.
The Lie That Helped Build Nintendo
In 1981, a young Swede called Owe Bergsten strolled through Singapore to pass the time before his flight home. Passing a camera shop, he spotted a two-button LCD game called ‘Fire RC-04’ in the window. The story of a man, a lie, a video game handheld, and a business empire.
McMillions: How A McDonald’s Employee Helped Take Down a $24 Million Crime Ring
For years, the beloved McDonald’s Monopoly game was rigged by a motley crew of mobsters, ex-cops, and one Mormon church leader. The Rhode Island “McSting” was the catapult for a much larger undertaking to bust the restaurant industry’s most notorious criminal ring.
The “Neuropolitics” Consultants Who Hack Voters’ Brains
Campaigns around the world are employing Emotion Research Lab and other marketers versed in neuroscience to penetrate voters’ unspoken feelings.These experts say they can divine political preferences you can’t express from signals you don’t know you’re producing.
How The Government Came To Decide The Color Of Your Food
Tomatoes are red, margarine is yellow, and oranges, are, well, orange. We expect certain foods to be in certain colors. What we don’t realize is that these colors are not necessarily a product of nature but rather of historical controversies and deliberate decisions by various actors—including the government.
My Summer Internship At Google Turned Me Off Silicon Valley Forever
Silicon Valley has much to offer the world. Life-altering technological innovations have been emerging from this region for years. But it’s not the place for me, a young queer Black woman who wants to do much more than work on ad software.