The Productivity Paradox
Higher productivity means the expectation of rising wages and abundant job opportunities. In a time of Facebook, smartphones, self-driving cars, and computers that can beat a person at just about any board game, how can the key economic measure of technological progress be so pathetic?

How The “IKEA Effect” Explains Today’s Startups
Having customers do most of the work, feel great about it, and at the same time perceive they have attained value for their money is the Holy Grail in business. Ikea gets it–and so do many of today’s hottest startups.

The Dictatorship Of Data
Big data is poised to transform society. Yet big data also exacerbates a very old problem: relying on the numbers when they are far more fallible than we think. Nothing underscores the consequences of data analysis gone awry more than the story of Robert McNamara.

Elon Musk, His Rocket, And The Grand Scheme That Tore Apart Boca Chica
SpaceX is dismantling a remote beach community at the southernmost end of Texas, one house at a time. Some residents took its money. Others refuse to leave. Still others are sticking around to see what happens.

The Secrets Behind The Runaway Success Of Apple’s Airpods
If you started a business in an ultra-competitive space in consumer tech, and within three years it was earning more revenue than AMD, Spotify, Twitter, Snap or Shopify, you’d justifiably be pleased with yourself. Apple’s wearables, home and accessories division has done just this.

The Epic Rise And Hard Fall Of New York’s Taxi King
The man known as the Taxi King arrived at his 2014 holiday party in a $384,000 Ferrari, wearing a custom Italian suit. Five years later, that man, Evgeny A. Freidman, stood in a mostly empty courtroom in Albany, N.Y., as a judge sentenced him to probation for tax fraud.

What Happened To Donald Trump’s $365 Million Airline?
For a short time in the late 1980’s and early 1990’s, Donald Trump owned an airline. In 1989, Trump raised $365 million to purchase the Eastern Shuttle. Within 18 months, the airline lost over $125 million, and by 1992, Trump decided it was time to walk away.

For The Smartphone Industry, Theft Is A Part Of The Business Model
The manufacturer profits by hawking a replacement phone; the carrier profits double, by locking the crime victim into a new contract, then opening an account with whomever ends up with the stolen phone. Telecom companies even profit from the specter of phone theft, by selling expensive insurance policies to protect their users.

The Internet’s Second Revolution
The second half of humanity is joining the internet. People in countries like India will change the internet, and it will change them. You have a whole bunch of languages that don’t enjoy very good support in terms of web browsers or input. And you have a whole bunch of people who can’t actually read or write.

The Hate Store: Amazon’s Self-Publishing Arm Is A Haven For White Supremacists
Extremism flourishes on Amazon’s self-publishing arm. The company gives extremists and neo-Nazis banned from other platforms unprecedented access to a mainstream audience — and even promotes their books.

How Boeing Crashed: The Inside Story Of The 737 Max
Boeing used to represent the gold standard in aircraft safety, but critics say it has lost its way in the pursuit of profit. We tell the story of two fatal crashes involving the 737 Max 8 jet: the Ethiopian Airlines crash last March that killed 157 people and the Lion Air disaster in October 2018 that killed all 189 on board.

Tor vs VPN, Which One Should You Use For Privacy, Anonymity And Security
Many regular people that choose VPNs do so to prevent their ISPs from spying on their browsing history and selling it to advertisers. What they don’t realize is that they are not enhancing their privacy – they are just delegating the trust to a different company.

The “New” Trend Of 8D Audio Explained; What Is It And How Is It Achieved?
The reality is that there’s no new technology but a technique that allows hearing sounds as if you were in the middle of it. That feeling of music that runs through your head, thanks to the use of headphones, is the result of equalization techniques, panning and effects combined together.

Inside The Apple Team That Decides Which Apps Get On iPhones
Before a developer can sell an app on the App Store, it must be approved by Apple’s app review team. The former head of App Store reviews discusses why apps get rejected, competition between Apple and developers, and planning for WWDC.

The Apps On My Phone Are Stalking Me
Your location, your purchases, video and audio from within your home and office, your online searches and every digital wandering, biometric tracking of your face and other body parts, your heart rate and other vital signs, your every communication, recording, and perhaps your deepest thoughts or idlest dreams.

The Highly Unusual Company Behind Sriracha, The World’s Coolest Hot Sauce
David Tran, CEO of Huy Fong Foods, shuns publicity, professes not to care about profits, hardly knows where his sauces are sold, and probably leaves millions of dollars on the table every year.

How To Prepare Your Kids For Jobs That Don’t Exist Yet
Artificial Intelligence will rule the jobs of the future, so learning how to work with it will be key. “There’s three job opportunities coming in the future,” says Avi Goldfarb. He divides them up into people who build AI, people who tell the machines what to do and determine what to do with their output, and, finally, celebrities.

Craft Beer Has A Diversity Problem
Dom Cook discovered craft beer by accident. A Bronx father searching for inspiration after the death of his infant son, he picked up The Search for God and Guinness, his eye drawn to “Search for God.” In 2017 Cook launched Beer Kulture, a lifestyle brand that welcomes black drinkers to the craft community.

Sweden’s Cashless Society Dream Isn’t All It’s Cracked Up To Be
Just one per cent of Sweden’s GDP circulates as cash. As debates over the need for cash rage along lines of age, wealth and location, the country is looking to create a digital currency.

The History Of CTRL + ALT + DELETE
In 2013, Bill Gates admitted ctrl+alt+del was a mistake and blamed IBM. With the del key across the keyboard from the other two, it seemed unlikely that all three would be accidentally pressed at the same time. Here’s the story of how the key combination became famous in the first place.

Silicon Valley Is Listening To Your Most Intimate Moments
For $12 an hour, “data associates” listened to snippets of random conversations and jotted down every word on their laptops. Amazon would only say the work was critical to a top-secret speech-recognition product. The clips included recordings of intimate moments inside people’s homes.