The Man Who Drove McDonald’s Out Of Iceland • Discoverology

The Man Who Drove McDonald’s Out Of Iceland

Tómas Tómasson’s all-American burger joint is so legendary in Iceland, it ousted McDonald’s from the country. It all began back in 1981 when the good folk of Reykjavík, Iceland still thought fish and chips was exotic foreign food. Along came Tommi and taught them to worship a new kind of sustenance: the mighty burger.

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