The Four-Letter Code To Selling Just About Anything
As the father of industrial design, Raymond Loewy had an uncanny sense of how to make things fashionable. He believed that consumers are torn between two opposing forces: neophilia, a curiosity about new things; and neophobia, a fear of anything too new.

Rubber Tires — A Dirty Business
The booming global tire market is worth billions – but this comes at a high price, both to humans and the environment. Over 50 million car tires are sold each year in Germany alone. But where does the natural rubber for them come from?

On Walkman’s 40th Anniversary, Sony Opens Retro Exhibition In Tokyo
Sony Corp. opened an exhibition Monday in Tokyo’s bustling Ginza district to mark the 40th anniversary of its signature Walkman. The handheld audio player debuted on July 1, 1979, offering portable music to ears across the world. In the years that followed, over 400 million units would be sold.

What Does Uber Love More: Restaurants or Investors?
Eateries are getting squeezed by delivery apps. Restaurants can enjoy a 69% profit margin onsite, versus just 38% from deliveries. Uber could give up profit to keep them happy, but that’s not what IPO investors want to hear.

Adidas Futurecraft Loop: A Running Shoe That Is Recyclable
The Futurecraft.Loop project ushered in a running shoe that has been designed from scratch to be recycled. Adidas’ thinking is not to take pre-existing products and make them more sustainable, but rather to create sustainable products from square one.

What It Really Costs To Own Or Charter A Private Jet
One of the ultimate symbols of luxury and affluence is private jet travel. An experienced bizjet pilot breaks down the industry, the costs, who can really justify such an expensive luxury, and why.

The Data That Turned The World Upside Down
How Cambridge Analytica used your Facebook data to help the Donald Trump campaign in the 2016 election. A then little-known British company sent out a press release: “We are thrilled that our revolutionary approach to data-driven communication has played such an integral part in President-elect Trump’s extraordinary win.”

Ripples Of Time Sand Clock By Studio Ayaskan
The Ripples of Time Sand Clock allows natural materials to be shaped by time, reminding us of its presence. The installation consists of two complementary clocks; Sand and Water. Sand, inspired by Zen Gardens, is the gradual formation and flattening of a ripple pattern over a period of twelve-hour cycles.

The Curious Cultural Rise Of The Town That Gave Us Walmart
In 2011, Bentonville unveiled the Crystal Bridges Museum of American Art. It was the biggest art museum opening in America in almost 40 years, and it launched Bentonville — a rural community known only for Walmart — into the cultural spotlight overnight.

My Life Under Armed Guard
Since 2006, Italian journalist Roberto Saviano has faced constant threat of death for exposing the secrets of the Naples mafia in his book Gomorrah. Is the price of life under armed guard too much for a writer to pay?

The Lawyer Whose Clients Didn’t Exist
A well-known attorney helped land a $2 billion settlement for Gulf Coast seafood-industry workers after a BP oil rig 40 miles off the coast of Louisiana, had exploded. But who was he really representing?

Your Plastic Addiction Is Bankrolling Big Oil
As the world transitions slowly but surely away from fuel-guzzling cars, gas-powered buildings, and coal-fired power plants, fossil fuel company execs must count on growth that comes from somewhere else—and they see their savior as plastics.

Stacked Straw Bales Form Walls For Conceptual School In Malawi By Nudes
Indian architecture office Nudes has developed a concept for a secondary school in Malawi, with a modular wooden structure and curved walls made from straw bales. Nudes, led by architect Nuru Karim, created the concept for the Straw Bale School.

Hayri Atak Architectural Design Studio Proposes Cantilevering Glass Pool Over Norwegian Fjord
Istanbul practice Hayri Atak Architectural Design Studio proposed building the hotel on a site 600-metres-high on Preikestolen – a steep cliff and popular tourist spot in the west of Norway that overhangs the Lysefjorden fjord. It is intended to recreate the thrill of embarking on hiking trails around the cliff.

Life Under The Algorithm
Increase your output, get paid more. Wages go up with productivity. Until, it turns out, they don’t anymore. The unwinding of this agreement in recent decades, such that workers must continue to produce more without expecting it to show up in their pay stubs, has now been the subject of a good deal of discussion and debate.

Corrugated Steel Shelves Line A Church-Turned-Poetry-Shop In Shanghai
Peer inside Shanghai’s St. Nicholas, an Orthodox church from 1932, and you won’t see pews or traditional iconography. Thanks to architectural firm Wutopia Lab, the renovated building now serves as a shrine to verse.

How The Resale Revolution Is Reshaping Fashion
We’re buying more clothes than ever, but it’s not all fast fashion. More than half of 25- to 34-year-olds buy secondhand or vintage clothes, and resale apps such as Depop, Stock X and Vestiaire Collective are tapping into the millennial and generation Z market.

The 1968 Sci-Fi That Spookily Predicted Today
In John Brunner’s 1968 novel Stand on Zanzibar, for instance, he peers ahead to imagine life in 2010, correctly forecasting wearable technology, Viagra, video calls, same-sex marriage, the legalization of cannabis, and the proliferation of mass shootings.

How A Long-lost Indian Disco Record Won Over Crate Diggers And Cracked The YouTube Algorithm
1982’s Disco Jazz has been reissued. “Aaj Shanibar,” one of its four tracks, has also started to spread through the strange rabbithole that is YouTube’s recommendation algorithm. With the benefit of time and technology, “lost” songs reach a new generation of listeners halfway around the world.

Sunday Night Is the New Monday Morning, and Workers Are Miserable
Like many bosses, Chris Mullen found the final hours of the weekend ideal for decluttering an unruly inbox, sharing stray thoughts with staff on projects and requesting status updates to prep for the week. His colleagues felt otherwise.

How Would Anyone Benefit From Sending Unsolicited Amazon Packages To Random Addresses?
First came a cell phone case that no one had ordered and that didn’t match a phone in the house. The next week brought unusual kitchen supplies. Then a mass of assorted holiday-themed items. All of these deliveries were from Amazon.