The Four-Letter Code To Selling Just About Anything
As the father of industrial design, Raymond Loewy had an uncanny sense of how to make things fashionable. He believed that consumers are torn between two opposing forces: neophilia, a curiosity about new things; and neophobia, a fear of anything too new.

How To Work From Home Without Losing Your Mind
Working from home has its perks. You’re always there to accept deliveries. You can play whatever music you want as loudly as you want. You don’t have to abide the loud chewing or ungracious smells of your colleagues. But you also have to contend with the Scylla and Charybdis of isolation and distraction.

The Curse Of America’s Illogical School-Day Schedule
The average start time for public high schools, 7:59, requires teens to get up earlier than is ideal for their biological clocks, meaning many teens disrupt their natural sleep patterns every school day. The world, apparently, does not revolve around parents either. Their lives also tend to be mismatched with school-day schedules.

House In Takatsuki By Tato Architects Has 16 Different Floor Levels
A series of triangular and rectangular platforms create numerous floor levels inside this house in Osaka, Japan. Designed by Tato Architects, House in Takatsuki is a three-storey building containing 16 different floor levels.

The Lie That Helped Build Nintendo
In 1981, a young Swede called Owe Bergsten strolled through Singapore to pass the time before his flight home. Passing a camera shop, he spotted a two-button LCD game called ‘Fire RC-04’ in the window. The story of a man, a lie, a video game handheld, and a business empire.

The Dark Secrets Lurking Inside Your Outdoor Gear
Allegations of abuse have surfaced at Bangladeshi and Malaysian factories whose multinational owner manufactures for some of the most popular outdoor brands we love. Here’s why that should surprise no one.

Is The Second Farm Crisis Upon Us?
Farmers across the country are in a state of emergency with dairy and grain producers, new farmers, and farmers of color being hit the hardest. The term farm crisis is synonymous with the 1980s, when the bottom dropped out of the agricultural economy, sending thousands of farms into foreclosure and shuttering businesses.

The Real-Life Hollywood Hoax That Turned A Fake Bradley Cooper Epic Into A $14 Million Scam
Adam Joiner’s silver-screen dreams were finally coming true. He had a deal with Netflix, a superstar lead, a ‘Transformers’ superproducer and, amazingly, interest from Spielberg. He easily landed a major investment from Korean and Chinese money men. There was only one problem: His entire story was a lie.

How Journalists Covered The Rise Of Mussolini And Hitler
How to cover the rise of a political leader who’s left a paper trail of anti-constitutionalism, racism and the encouragement of violence? Does the press take the position that its subject acts outside the norms of society?

The Big Business Of Loneliness
Capitalism abhors a vacuum, and into this collective social void has stepped a fleet of companies and entrepreneurs selling an end to social isolation. Over the past decade, on-demand connection has become both a big business and a powerful marketing opportunity.

Moving Millions, Leaving Mayhem
Garda bought its way into the U.S. armored car industry in 2005, swallowing rivals until it blanketed the nation. But in its rush to grow, Garda took shortcuts that put unsafe trucks and error-prone drivers on the road. The result has been armored trucks hurtling out of control in communities across America.

How Designers Engineer Luck Into Video Games
Fairness is the unspoken promise of most video games. Controlled by an omniscient and omnipotent designer, a video game has the capacity to be ultimately just, and players expect that it will be so. And yet, when video games truly play by the rules, the player can feel cheated.

XTU Architects Imagines Offshore Oil Rigs Transformed Into Radical Housing Of The Future
No stranger to an unconventional project, XTU Architects presents their latest fantastical proposal titled ‘x_lands’. The concept looks at life after oil, and in particular, what to do with all the offshore platforms that have been built in the last century to drill for the earth’s natural resources.

How Typefaces Influence You
A typeface choice could influence your perception of people running for school board seats, the lawyer opening a new law office, or the coffee shop you never noticed before.

Out Of Left Fields: Dutch Land Art Installation Cuts Area Airplane Noise in Half
Landscape architects from the firm H+N+S worked with artist Paul De Court and drew on the work of acoustician Ernst Chladni to create over 100 grassy pyramids. Instead of simply disrupting sound waves, though, the Buitenschot Land Art Park also included paths for cyclists and pedestrians.

The Traffic Merchant
Google Chrome extensions promised useful tasks like converting webpages into PDFs. But once installed, they injected ads and generated massive amounts of invalid traffic, the ad industry’s term for fake or manipulated views, users, or clicks. More than 60 of those extensions were owned by Daniel Yomtobian.

Architects Turn Empty Parking Lot Into Los Angeles’s Densest Urban Forest
SecondHome Hollywood, a Los Angeles workspace, boasts a 50,000-square-foot garden of 6,500 trees and plants and 700 tons of soil and vegetation. It is Los Angeles’s densest urban forest and is also home to 112 native species.

When Memphis Fell For A Pyramid Scheme
Memphians have long sought to make symbolic connections to their city’s namesake, that ancient Egyptian capital on the Nile. The Great American Pyramid was supposed to give the Tennessee city an architectural landmark for the ages. Instead, it got a very large sporting goods store.

Offices Can Be Hell For People Whose Brains Work Differently
Work spaces today come with strong smells, harsh light, lots of chatter, and constant messages on email or Slack. For neurodivergent people, this can be a big ask.

A Shocking Campaign Uses Graphic Images To Point Out The Damage That Plastic Pollution Has On The Ocean’s Wildlife
A simple plastic bag seems harmless, but it can represent extreme suffering – and even death. Depicting this unfortunate truth through strong images, Sea Shepherd, an NGO focused on the conservation of marine wildlife, is launching a plastic awareness campaign.

Remembering The Nucleon, Ford’s 1958 Nuclear-powered Concept Car That Never Was
Nearly 30 years before the Chernobyl nuclear disaster, engineers at Ford designed and made a 3/8 scale model of a car, which it said would be powered by a nuclear reactor in the trunk.