The Failure Of The Forever 21 Empire
If Forever 21 survives, it will be with fewer stores, fewer employees, and more manageable ambitions. But that more modest future likely depends on the Changs giving up control. If they don’t, Forever 21 may not have much of a future at all.

The Dark Side Of Electronic Waste Recycling
Electronics can be hazardous when disposed of improperly, and the Basel Action Network, or BAN, investigates the underground world of the e-waste trade. The nonprofit group secretly embeds trackers in discarded devices, then hands them to recyclers to see where they end up, exposing bad practices in the process.

How Much McDonald’s Franchise Owners Really Make Per Year
The food at McDonald’s has always sold like hotcakes but once the restaurant started franchising, the world began eating up the brand. But being a franchise owner isn’t as easy, or profitable, as you might think. Buying into a McDonald’s franchise is expensive, between $1 million and $2.2 million.

How The Resale Revolution Is Reshaping Fashion
We’re buying more clothes than ever, but it’s not all fast fashion. More than half of 25- to 34-year-olds buy secondhand or vintage clothes, and resale apps such as Depop, Stock X and Vestiaire Collective are tapping into the millennial and generation Z market.

‘The Countryside Is Where The Radical Changes Are’: Rem Koolhaas Goes Rural
“There has been no architecture of a similar vigour in the last 100 years. It is based strictly on codes, algorithms, technologies, engineering and performance, not intention. Its boredom is hypnotic, its banality breathtaking.” For Koolhaas, the Tahoe Reno Industrial Center embodies a new kind of sublime.

The Preposterous Success Story Of America’s Pillow King
The tale of Mike Lindell begins in a crack house. The 47-year-old divorced father of four had run out of crack, again. He realized that abusing crack and running a business weren’t compatible in the long term and vowed to fulfill his dream of making “the world’s best pillow.”

Why A Struggling Rust Belt City Pinned Its Revival On A Self-chilling Beverage Can
Welcome to Youngstown, Ohio, home of Chill-Can, the self-chilling beverage container you’ve probably never heard of. Officials have gambled millions of dollars and demolished a neighborhood for the product. Not one job has been created yet.

How The Environmental Lawyer Who Won A Massive Judgment Against Chevron Lost Everything
Few news outlets covered the detention of Steven Donziger, who won a multibillion-dollar judgment in Ecuador against Chevron over the massive contamination in the Lago Agrio region and has been fighting on behalf of Indigenous people and farmers there for more than 25 years.

The Time I Sabotaged My Editor With Ransomware From The Dark Web
When I started shopping around for my ransomware service, the community was still grieving GandCrab. GandCrab wasn’t the first Ransomware As A Service (RaaS) but its overwhelming success had demonstrated the model’s commercial potential.

If Everyone Hates Spirit Airlines, How Is It Making So Much Money?
Spirit borrowed the unbundling model from Ryanair and AirAsia. Instead of thinking of a flight as a means of getting from point A to point B plus a certain set of extras and amenities built into the ticket price, an unbundled fare promised nothing more than the get-you-from-A-to-B part. Everything else would cost extra.

The Madness Of Airline Élite Status
When you fly a lot for work, as I do, you check your frequent-flier mile balance often, to provide data for competitive commiseration. Frequent fliers sometimes go to great lengths to keep their airline élite status, and those efforts are often completely out of proportion to the perks.

The Great American Tax Haven: Why The Super-Rich Love South Dakota
Last year billionaire Sun Hongbin quietly transferred $4.5bn worth of shares in his Chinese real estate firm to a company on a street corner in Sioux Falls, South Dakota. Thanks to its relish for deregulation, the state is fast becoming the most profitable place for the mega-wealthy to park their billions.

Can Mission-Driven Food Companies Scale Up Without Selling Out?
When just 10 companies—including Nestlé, Unilever, and General Mills—control the vast majority of food brands, it raises serious questions about the ability of mission-driven companies to hold on to their original intentions.

Extreme Loneliness Or The Perfect Balance? How To Work From Home And Stay Healthy
More and more people are working where they live and living where they work, attracted by the promise of greater flexibility. Beyond the lack of interaction with colleagues – there are no ideas by osmosis, no overhearing others talking – there is also the lack of interaction with the wider world.

When Artists, Engineers, And Pepsico Collaborated, Then Clashed At The 1970 World’s Fair
A year and a half in the making, the Pepsi Pavilion drew eager crowds and elicited effusive reviews. Just a month after the opening, the partnership with Experiments in Art and Technology—E.A.T.—collapsed amidst a flurry of recriminating letters and legal threats.

The World’s Biggest Electric Vehicle Company Looks Nothing Like Tesla
BYD Co. is the No. 1 producer of plug-in vehicles globally, attracting a tiny fraction of the attention of Elon Musk’s company while powering, to a significant extent, a transition to electrified mobility that’s moving faster in China than in any other country.

What Does It Really Cost To Run A Restaurant?
Restaurants have notoriously slim margins. Irene Li, the chef and owner of Chinese-American restaurant Mei Mei in Boston, reveals just how slim they really are.

The Curious Cultural Rise Of The Town That Gave Us Walmart
In 2011, Bentonville unveiled the Crystal Bridges Museum of American Art. It was the biggest art museum opening in America in almost 40 years, and it launched Bentonville — a rural community known only for Walmart — into the cultural spotlight overnight.

The Lie That Helped Build Nintendo
In 1981, a young Swede called Owe Bergsten strolled through Singapore to pass the time before his flight home. Passing a camera shop, he spotted a two-button LCD game called ‘Fire RC-04’ in the window. The story of a man, a lie, a video game handheld, and a business empire.

The Small Virginia Town Where Drone Deliveries Have Begun For Real
Wing, a subsidiary of Google, chose Christiansburg (population 22,500) as its first launching site for American commercial drone delivery operations — it’s also testing in Australia and Finland — not only because of the relatively flat terrain and low population density, but because of nearby Virginia Tech University.

The Saga Of Punkin’ Donuts
The Dunkin’ Donuts that used to be at the northwest corner of Belmont and Clark earned its nickname in the 80s and 90s. How a doughnut-shop parking lot became a confluence of Chicago youth subcultures—and what killed it off.