The Boss Who Put Everyone On 70k
In 2015, the boss of a card payments company in Seattle introduced a $70,000 minimum salary for all of his 120 staff – and personally took a pay cut of $1m. Five years later he’s still on the minimum salary, and says the gamble has paid off.

Inside The Most Watched YouTube Channel In The World
India’s T-Series built an online empire from Bollywood. Now it has to survive Netflix. Bhushan Kumar argues that T-Series has no reason to fear this invasion, and not just because it sits behind a moat filled with more than 200 million YouTube subscribers.

The Productivity Paradox
Higher productivity means the expectation of rising wages and abundant job opportunities. In a time of Facebook, smartphones, self-driving cars, and computers that can beat a person at just about any board game, how can the key economic measure of technological progress be so pathetic?

How Philadelphia Became The One And Only Cream Cheese
There is only one cream cheese, and that is the brick-shaped silver package with the bright blue lettering: Philadelphia. Philadelphia cream cheese’s dominance isn’t a happy accident. Its cult popularity is likely the result of equal parts clever marketing and good timing.

Horror Stories From Inside Amazon’s Mechanical Turk
The workers of Mechanical Turk, Amazon’s on-demand micro-task platform, say they have encountered mutilated bodies, graphic videos of botched surgeries, and what appeared to be child pornography. They say they have been asked to transcribe Social Security numbers and other personal data.

How Boeing Crashed: The Inside Story Of The 737 Max
Boeing used to represent the gold standard in aircraft safety, but critics say it has lost its way in the pursuit of profit. We tell the story of two fatal crashes involving the 737 Max 8 jet: the Ethiopian Airlines crash last March that killed 157 people and the Lion Air disaster in October 2018 that killed all 189 on board.

How Offshore Oil Rigs Work
Offshore oil rigs are inherently a higher-cost, higher-risk method of oil extraction, but the oceans are, of course, home to a huge proportion of the world’s oil reserves so, if there are no more low-cost oilfields on land, that’s where the companies go.

The Rise And Fall Of Pan Am
Pan Am was once the largest international airline in the US. In 1970 alone, it carried 11 million passengers to 86 countries worldwide. But after 60 years of flight, decades of financial turbulence, and a devastating terrorist attack above the skies of Lockerbie, Scotland, Pan Am went bust.

Rebekah Neumann’s Search For Enlightenment Fueled WeWork’s Collapse
WeWork’s bailout by its largest investor, SoftBank, may permanently obscure the ugliest details behind its demise. But if the epidemic of self-delusion surrounding WeWork’s potential can be traced to anyone, it is Rebekah, the girlfriend of WeWork’s founder Adam Neumann.

How Lego Became The Apple Of Toys
In the last 10 years, Lego has grown into nothing less than the Apple of toys: a profit-generating, design-driven miracle built around premium, intuitive, highly covetable hardware that fans can’t get enough of. An exclusive look inside the company’s top-secret Future Lab.

The Four-Letter Code To Selling Just About Anything
As the father of industrial design, Raymond Loewy had an uncanny sense of how to make things fashionable. He believed that consumers are torn between two opposing forces: neophilia, a curiosity about new things; and neophobia, a fear of anything too new.

Inside Google’s Civil War
With its “Don’t be evil” mantra, Google was a central player in creating the rosy optimism of the tech boom. Some employees say Google is losing touch with that motto. What happens when an empowered tech workforce rebels?

Craft Beer Has A Diversity Problem
Dom Cook discovered craft beer by accident. A Bronx father searching for inspiration after the death of his infant son, he picked up The Search for God and Guinness, his eye drawn to “Search for God.” In 2017 Cook launched Beer Kulture, a lifestyle brand that welcomes black drinkers to the craft community.

Zoom Company Story: How Eric Yuan Defeated Skype
Chances are you’ve used some sort of video call with family, friends or even to school and most likely it’s been Zoom, the videoconference software has taken the world by storm. But in the presence of giants like Microsoft, Skype, Teams and Google Hangouts, why is everybody using Zoom?

The ‘Hidden Mechanisms’ That Help Those Born Rich To Excel In Elite Jobs
Sociologists Daniel Laurison and Sam Friedman have uncovered a striking, consistent pattern in data about England’s workforce: Not only are people born into working-class families far less likely than those born wealthy to get an elite job—but they also, on average, earn 16 percent less in the same fields of work.

Secrets I Never Knew About Airports Until I Worked At LAX
When LAX offered me the opportunity to work with its TSA and U.S. Customs and Border Protection (CBP) teams, I couldn’t say no. From dead bodies in the security line to a cobra in a Pringles can, you wouldn’t believe the crazy things that happen at America’s busiest airport of origin.

The 10/10/10 Rule For Tough Decisions
It’s good to sleep on it when there are tough choices to make, but you also need a strategy once you wake up–which is why you should employ the 10/10/10 rule. How will we feel about it 10 minutes from now? How about 10 months from now? How about 10 years from now?

Nashville Wants To Be The Next Austin, But Tennessee Won’t Make It Easy
The city has sought to position itself as more affordable but no less hip than Austin, Denver, or Portland, Ore. Business interests in the state capital have held off a slew of anti-LGBT bills that seemed poised to become law.

The Economics Of Cruise Ships
For decades, cruise companies have gone to great lengths to bypass US employment laws, hiring foreign workers for less than $2/hour. They’ve sheltered themselves as foreign entities while simultaneously benefitting from US taxpayer-funded agencies and resources.

The Dark Side Of Electronic Waste Recycling
Electronics can be hazardous when disposed of improperly, and the Basel Action Network, or BAN, investigates the underground world of the e-waste trade. The nonprofit group secretly embeds trackers in discarded devices, then hands them to recyclers to see where they end up, exposing bad practices in the process.

What Does Uber Love More: Restaurants or Investors?
Eateries are getting squeezed by delivery apps. Restaurants can enjoy a 69% profit margin onsite, versus just 38% from deliveries. Uber could give up profit to keep them happy, but that’s not what IPO investors want to hear.