Secret Life Of An Anonymous Speechwriter To The Stars
I write speeches for people who can barely read their scripts because public speaking makes them nervous. The words that do not matter when I speak for myself are amplified when I put them in the mouths of others. Because as anyone knows, it’s not just the words that matter. It’s who says them, and when, and how.
How Facebook Works For Trump
During the 2016 election cycle, Trump’s team ran 5.9 million ads on Facebook, spending $44 million from June to November alone. He won the presidency by using the social network’s advertising machinery in exactly the way the company wanted. He’s poised to do it again.
Dracula Bosses Erect Billboard That Comes To Life At Night
The BBC decided to give Dracula fans a fright with two billboards of the show that come to life at night. A shadow of the infamous vampire appears in the center of the advert, which looks as though it has been cast by a number of wooden stakes plunged into the advert.
Will The American Dirt Fiasco Change American Publishing?
What lesson are book publishers taking away from the controversy raised by American Dirt, Jeanine Cummins’ novel about a Mexican woman and her son seeking to cross the border? Will the furor change the way editors think about acquiring novels, or does the book’s sales success obviate those concerns?
BrewDog’s New Ad Does What It Says On The Tin
BrewDog has come to be known for its bold one-liners and playful spin on typical communications. The ballsy beer brand has teamed with Uncommon on a tongue-in-cheek campaign that doesn’t really say much at all – on purpose.
The Literary Influences Of Superstar Musician David Bowie
David Bowie was more than a multi-platinum rock and roller. He was also one of the more literate composers in the business. In conjunction with a career retrospective in 2013 at the Victoria & Albert Museum in London, Bowie issued a list of the one hundred books he considered the most important and influential.
How I Made My Shed The Top Rated Restaurant On Tripadvisor
With the help of fake reviews, mystique and nonsense, I was going to do it: turn my shed into London’s top-rated restaurant on TripAdvisor. And then serve customers Iceland ready meals on its opening night.
How Wikipedia’s Volunteers Became The Web’s Best Weapon Against Misinformation
Twenty years after it sputtered onto the web, it’s now a de facto pillar in our fact-checking infrastructure. Its pages often top Google search and feed the knowledge panels that appear at the top of those results. Big Tech’s own efforts to stop misinformation also rely upon Wikipedia.
CBS News Coverage Of The Apollo 11 Moon Launch
The Saturn V rocket carrying astronauts Neil Armstrong, Edwin “Buzz” Aldrin and Michael Collins launched from the Kennedy Space Center in Florida at 9:32 a.m. on July 16, 1969 — and just four days later, man first set foot on the moon. The moon mission was a milestone in human history. But it was also a groundbreaking moment in broadcast television.
Why Can’t We Agree On What’s True Any More?
It’s not about foreign trolls, filter bubbles or fake news. If there is one thing on which virtually everyone is agreed, it is that the news and information we receive is biased. Technology encourages us to believe we can all have first-hand access to the ‘real’ facts – and now we can’t stop fighting about it.
The True History Behind ‘The Plot Against America’
Philip Roth’s classic novel, newly adapted by HBO, envisions a world in which Charles Lindbergh wins the 1940 presidential election. Roth’s account of a celebrity-turned-politician winning the presidency on a platform of fearmongering and “othering” proved more prophetic than he could have predicted.
The Inevitable Decade Of Marvel
On July 21, 2019, ‘Avengers: Endgame’ became the highest-grossing film ever, on its way to adding nearly $2.8 billion to the Marvel Cinematic Universe’s $22.5 billion global box office total. The 2010s were defined by this superhero takeover—though the plans for it were laid even before the decade began.
IKEA Let Customers Pay With Their Time Instead Of Currency
For the opening of the Swedish retailer’s new outpost in Jebel Ali, a large commercial port located on the harbor of Dubai, the brand wanted to encourage shoppers to journey to the new store by allowing them to use the time it took for them to get there as currency.
How ‘1917’ Was Filmed To Look Like One Shot
“1917” stars George MacKay, Dean-Charles Chapman, Colin Firth, and Benedict Cumberbatch and was filmed to look like one continuous shot. Cinematographer Roger Deakins explains how he and director Sam Mendes did it, from digging up a mile of trenches to attaching cameras to cranes and drones.
Where Hollywood Shoots All Its Plane Scenes
Many of the most iconic plane and airport scenes were filmed in the same place — Air Hollywood, the LA production studio entirely dedicated to aviation. The studio has three full aircraft interiors and an airport terminal set that’s reconfigurable into any part of the air travel experience.
How The Weather Channel Is Pioneering Mixed Reality For Live Television
The Weather Channel began investing in immersive mixed reality in late 2017 to respond to a growing demand for video across all platforms. The network has been recording about one mixed-reality segment per month since June 2018 and is getting ready to massively expand these efforts.
How Netflix Turned Bill Clinton’s Impeachment Into A Growth Hack
The reason we might all be using Netflix today could have a lot to do with a marketing stunt involving the grand jury testimony that got Bill Clinton impeached. Netflix’s wild bet on political scandal succeeded in almost every single way a story like this possibly could.
Psychiatry, Racism, And The Birth Of ‘Sesame Street’
How an African-American psychiatrist helped design a groundbreaking television show as a radical therapeutic tool for helping minority preschoolers.
‘It Was One Problem After Another’: How Woodstock 50 Fell Apart
Woodstock 50 had nearly every resource a festival could ask for: a storied brand name, financial backing from a multinational communications company, and agents eager to sign up their artists for sizable paychecks. But it turned into a slow-moving train wreck. Where did it all go wrong?
How A Long-lost Indian Disco Record Won Over Crate Diggers And Cracked The YouTube Algorithm
1982’s Disco Jazz has been reissued. “Aaj Shanibar,” one of its four tracks, has also started to spread through the strange rabbithole that is YouTube’s recommendation algorithm. With the benefit of time and technology, “lost” songs reach a new generation of listeners halfway around the world.
Conspiracy Theorists, Far-Right Extremists Around The World Seize On The Pandemic
The coronavirus is providing a global rallying cry for conspiracy theorists and far-right extremists on both sides of the Atlantic. People seizing on the pandemic range from white supremacists and anti-vaxxers in the U.S. to fascist and anti-refugee groups across Europe.