IKEA Let Customers Pay With Their Time Instead Of Currency
For the opening of the Swedish retailer’s new outpost in Jebel Ali, a large commercial port located on the harbor of Dubai, the brand wanted to encourage shoppers to journey to the new store by allowing them to use the time it took for them to get there as currency.
McMillions: How A McDonald’s Employee Helped Take Down a $24 Million Crime Ring
For years, the beloved McDonald’s Monopoly game was rigged by a motley crew of mobsters, ex-cops, and one Mormon church leader. The Rhode Island “McSting” was the catapult for a much larger undertaking to bust the restaurant industry’s most notorious criminal ring.
I Was a Warehouse Wage Slave
My brief, backbreaking, rage-inducing, low-paying, dildo-packing time inside the online-shipping machine, under conditions that were surprisingly demoralizing and dehumanizing, even to someone who’s spent a lot of time working in warehouses, which I have.
Swarms of Teeny Robo-Tractors Will Outmaneuver Tesla’s Driverless Cars
While Elon Musk’s Tesla and Waymo Cars get all the attention — and regulations — autonomous vehicles for farming face fewer tech barriers and could be just as important.
The Lockdown Has Exposed The Fatal Flaw In Deliveroo’s Business
It wasn’t coronavirus that hobbled Deliveroo: it was its small margins and the crippling costs of competing both in its home market and abroad. In the UK, there are three big players in the market, in the US there are half a dozen, in Europe there are over 20.
Researchers Are Sitting On Tech That Could Transform Trees Into Power Generators
This surrealist idyll isn’t too far-fetched, say a team of researchers. They’ve been working to harvest usable electricity from plants by experimenting with the “triboelectric” effect in tree foliage. The phenomenon occurs when certain materials that rub against each are pried apart.
The Four-Letter Code To Selling Just About Anything
As the father of industrial design, Raymond Loewy had an uncanny sense of how to make things fashionable. He believed that consumers are torn between two opposing forces: neophilia, a curiosity about new things; and neophobia, a fear of anything too new.
‘The Coolest White Paint’ Can Cool Down An Entire City
UNStudio has developed a paint dubbed The Coolest White Paint. By limiting the amount of light and therefore heat a building absorbs, the paint reduces the need for air-conditioning and the impact of urban heat islands.
Why Planet Hollywood Went Bankrupt
In the mid 1990’s, two entertainment moguls along with plenty of huge celebrities like Bruce Willis and Arnold Schwarzenegger came together to create a restaurant business unlike any other. But as quick as this idea grew, the sooner everything came crashing down. This is the story of Planet Hollywood.
How Facebook Works For Trump
During the 2016 election cycle, Trump’s team ran 5.9 million ads on Facebook, spending $44 million from June to November alone. He won the presidency by using the social network’s advertising machinery in exactly the way the company wanted. He’s poised to do it again.
The Heart Of Today’s Billion-Dollar Sneaker-Collecting Boom Is 35 Years Old
Nowadays, sneakers aren’t just for wearing. They’re an asset class, on display at museums, and fueling an increasingly profitable resale market. Much of that traces back to Nike putting a superstar rookie’s name on a new pair of kicks in 1985.
Russian Startup Wants To Put Huge Ads In Space
The first of StartRocket’s space-based ads could go up by 2021. The ads — a bit like skytyping, only in low-Earth orbit rather than in the atmosphere — would be visible only at night but could be seen from just about anywhere on the planet.
The Story Of A Baltimore Panhandler Murdering A Woman Made National News. The Truth Didn’t
Jacquelyn Smith was murdered, and not by the man on which her husband cannily tried to pin the crime—a homeless and powerless man. Baltimore’s most powerful institutions put a bizarre story to use for their purposes, shedding light on who counts in the city, and why.
Buy A Jumper, Adopt A Sheep From This Carbon-Negative Clothing Company
When customers buy a jumper from Sheep Inc., not only do they receive a high-quality product made from the merino wool of sheep from rural New Zealand, but they are also sent regular updates about the very sheep from which their jumper was made.
The Unsolved Case Of The Most Mysterious Song On The Internet
In 2012, a catchy New Wave anthem appeared on the internet with no information about who wrote or recorded it. Amateur detectives have spent thousands of hours since trying to figure out where it came from — with little luck. Inside the question that’s been driving the internet crazy for years.
Why We Shouldn’t Bail Out The Airlines And Cruise Companies
Despite the obvious vulnerability of the sector, boards/CEOs of the six largest airlines have spent 96% of their free cash flow on share buybacks, bolstering the share price and compensation of management… who now want a bailout. They should be allowed to fail.
These Pics Are Composed Of As Many Pixels As There Are Animals Still Alive In These Species
A brilliant 2008 campaign by World Wildlife Fund (WWF) has been resurfacing. The campaign, called WWF Japan – Population by pixel, was created by the agency Hakuhodo C&D / Tokyo. Inspired by their work, Imgurian JJSmooth44 made a follow-up to their project and it’s just as powerful as the original.
Speedgate, The Sport Invented By Artificial Intelligence
A team of designers in Portland, Oregon, tasked their artificial intelligence system with building a new team sport for us humans. The result of that pet project, Speedgate, is being heralded as the first viable AI-created field game. It has since become an indie sports phenomenon, with proposed leagues in more than 50 countries worldwide.
The Rise Of The Wind Ships
Commercial shipping – for many years resistant to the low carbon revolution sweeping other areas of transportation – is changing fast. Could a new generation of innovative propulsion technologies that harness the power of the wind help the shipping industry clean up its act?
Charity: How Effective Is Giving?
Philanthropists are putting record sums into tackling the world’s most pressing problems. And unlike the mega-donors of the past today’s philanthropists want to see the results in their lifetimes. But how altruistic is this new golden age of giving? Have these mega-donors become too powerful?
The Most Loved And Hated Classic Novels According To Goodreads Users
Reading classic literature is like going for a 6am jog. It has its loyal fans but few enjoy it. Curious to learn about what classics people actually enjoy, Daniel Frank delved into the Goodreads data to find what classics users love and hate the most.