Google Search Results Have More Human Help Than You Think, Report Finds
Google’s increasingly hands-on approach to search results, which has taken a sharp upturn since 2016, marks a shift from its founding philosophy of ‘organizing the world’s information’ to one that is far more active in deciding how that information should appear.
Why The Future Of Ghost Kitchens Looks A Lot Like MrBeast Burger
Ghost kitchens have started to disappear. The delivery-only, virtual-restaurant model flourished at the height of the pandemic. While many ghost kitchens fade away, startups like actor Noah Schnapp’s new chain are following MrBeast’s recipe for success.
AI Is Dreaming Up New Kinds Of Video Games
Game-making algorithms are almost as old as video games, but their use has typically been limited to generating terrain and other simple digital art. The next frontier is using increasingly sophisticated machine-learning techniques to design entirely new kinds of games that have, to date, evaded the human imagination.
For Bumble, The Future Isn’t Female, It’s Female Marketing
Whitney Wolfe Herd set out to build a safer dating app for women, but it’s not clear that she’s made a measurable difference. According to a company user survey, about a third of Bumble women had received lewd photos from men, whether through text or other social media that Bumble couldn’t control.
Life Under The Algorithm
Increase your output, get paid more. Wages go up with productivity. Until, it turns out, they don’t anymore. The unwinding of this agreement in recent decades, such that workers must continue to produce more without expecting it to show up in their pay stubs, has now been the subject of a good deal of discussion and debate.
Inside China’s Massive Surveillance Operation
Xinjiang, northwest China, is in a state of surveillance lockdown. Every message, word and movement is monitored for its extremist potential. A million Uyghur muslims are being held in concentration camps.
Craft Beer Has A Diversity Problem
Dom Cook discovered craft beer by accident. A Bronx father searching for inspiration after the death of his infant son, he picked up The Search for God and Guinness, his eye drawn to “Search for God.” In 2017 Cook launched Beer Kulture, a lifestyle brand that welcomes black drinkers to the craft community.
VW Car2X: Networked Driving Comes To Real Life
Volkswagen Car2X technology warns the driver of problems such as roadside breakdowns, the end of a traffic jam or the location of an accident. But also emergency braking situations: if a driver slams on the brakes, other vehicles are informed of sudden braking maneuvers by other traffic participants.
Why Ban Dollar Stores?
Dollar-discount stores get the blame for “food deserts”—neighborhoods without supermarkets. It’s claimed, these stores drive out supermarkets with their low prices and saturate poor neighborhoods with junk food. But are dollar stores really to blame for bad diets?
Why Are Hardcover Books Published Before Paperbacks?
Despite their popularity, it’s still impossible to find paperback versions of many new books when they debut. It’s a common practice among publishers to release new titles as hardcovers and publish the paperback edition about a year after the initial print run.
The Influencer Economy Hurtles Toward Its First Recession
Brand deals have dried up; sponsored posts have been delayed. The great reckoning is unlikely to topple the influencer industry—by now, it’s already too big—but the business of influence is going to change.
The Twitter Electorate Isn’t The Real Electorate
For anyone interested in politics, Twitter is the closest thing to a global community center, or a small-ads section—the virtual room where it happens. All of this gives the social network outsize power to shape the political conversation. However, social media is distorting our sense of mainstream opinion.
How Our Home Delivery Habit Reshaped The World
The great trick of online retail has been to get us to do more shopping while thinking less about it – thinking less, in particular, about how our purchases reach our homes. This divorce of a product from its voyage to us is perhaps the thing that Amazon has sold us most successfully.
How Netflix Turned Bill Clinton’s Impeachment Into A Growth Hack
The reason we might all be using Netflix today could have a lot to do with a marketing stunt involving the grand jury testimony that got Bill Clinton impeached. Netflix’s wild bet on political scandal succeeded in almost every single way a story like this possibly could.
What Happened To MoviePass?
MoviePass tried to change the moviegoing experience altogether, with a simple idea. For a monthly fee, subscribers could go to the cinema once a day, every day. Ironically, too many subscribers would eventually be a bad thing. MoviePass went from being a hit to entirely collapsing, in just 3 days. How?
Hollywood Is Quietly Using AI To Help Decide Which Movies To Make
AI will tell you who to cast and predict how much money you’ll make. Despite skepticism about specific applications, the tide might be turning. A single factor has convinced Hollywood to stop dismissing big data: Netflix.
The Everything Town In The Middle Of Nowhere
On any given day, thousands of packages from Walmarts, Targets, and stores around the country travel north along a two-lane road out of Billings, Montana — past the Tumbleweed Saloon, past cows grazing on empty rangeland, past the Busy Bee Cafe and stands of short pines — to the town of Roundup, where they will be unboxed, re-boxed, and sent off to Amazon.
Kudos, Leaderboards, QOMs: How Fitness App Strava Became A Religion
Strava is a fitness and sports tracking platform that launched in 2009 and bills itself the “number one app for runners and cyclists”. The app offers community, training data and motivation to millions of athletes. Even runners who dislike tech can’t bear to be without it.
How Campbell’s Soup Changed Tomatoes’ DNA For The Worse
The perfect tomato to eat is red, plump, juicy, and bursting with flavor. When mass-produced, tomatoes also have to be easy to remove from the vine. That is why the Campbell Soup Company cultivated a variety with a genetic mutation more than a half-century ago.
The World Is Paying A High Price For Cheap Clothes
Fast fashion’s core business model is fueled by low prices, rapid consumption and fast-changing trends — all of which are in direct tension with its sustainability mission. The global fashion industry generates a huge amount of waste – one full garbage truck of clothes is burned or sent to a landfill every second.
You’re Tracked Everywhere You Go Online. Use This Guide to Fight Back.
I recently did an online privacy checkup: Google was sharing my creditworthiness with third parties. If you would like Hearst, the publishing giant, to stop sharing your physical mailing address with third parties, you have to mail a physical letter with your request to the company’s lawyers.