Can A Corporation “Own” A Color? • Discoverology

Can A Corporation “Own” A Color?

Art, Business, Design

A handful of companies like Coca-Cola, 3M and Cadbury, have pushed the boundaries of intellectual property law by laying claim to individual colors. But is it really possible to “own” a color?

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How To Sketch Like An Architect

How To Sketch Like An Architect

Architecture, Design, Explainers, Videos

Follow along as Eric Reinholdt from 30X40 Design Workshop works through a few rough sketches for a new project. He discusses the key style points and techniques you can use to develop your own architectural sketching style. Each sketching vignette includes many tips.

Hyperloop Explained

Hyperloop Explained

Design, Innovation, Tech, Videos

Billed as the fastest way to cross the surface of the earth, Hyperloop represents the greatest leap in transport infrastructure for generations. The concept promises to slash journey times between major cities from several hours to a matter of minutes.

Craft Beer Has A Diversity Problem

Craft Beer Has A Diversity Problem

Business, Food

Dom Cook discovered craft beer by accident. A Bronx father searching for inspiration after the death of his infant son, he picked up The Search for God and Guinness, his eye drawn to “Search for God.” In 2017 Cook launched Beer Kulture, a lifestyle brand that welcomes black drinkers to the craft community.

The New York City Subway Map As You’ve Never Seen It Before

The New York City Subway Map As You’ve Never Seen It Before

Cities, Design

In 1979, responding to complaints from riders that the subway map was difficult to use, the Metropolitan Transportation Authority hired the Manhattan design firm Michael Hertz and Associates to create a new map. The M.T.A. subway map is a record of how graphic design, politics and geography have shaped the city over the last 40 years.

The Preposterous Success Story Of America’s Pillow King

The Preposterous Success Story Of America’s Pillow King

Business, Long Reads

The tale of Mike Lindell begins in a crack house. The 47-year-old divorced father of four had run out of crack, again. He realized that abusing crack and running a business weren’t compatible in the long term and vowed to fulfill his dream of making “the world’s best pillow.”

Why We Can’t Build Small Homes Anymore

Why We Can’t Build Small Homes Anymore

Architecture, Cities, Design

U.S. homes are roughly 600 to 800 feet larger than those of comparable highly industrialized countries. The American obsession with large houses—a matter of culture, policy, and economics—restricts smaller, more affordable options.

Nao Tatsumi Paints From Google Street View For Its Neutral Gaze

Nao Tatsumi Paints From Google Street View For Its Neutral Gaze

Art, Tech

Looking at Nao Tatsumi’s tranquil paintings, it’s evident that the Japanese artist has a background in architecture. The Tokyo-based illustrator and artist turns to the web rather than the outdoors for inspiration, fascinated by the impartial gaze that Google’s location tool offers.

The Junk Art King Of Zambia

The Junk Art King Of Zambia

Art, World

Frederick Phiri is the junk-art king of central Africa: At just 22, he’s started to earn an international reputation for being able to make intricate and elegant sculptures from scrap metal found in his community.

Design Schemes To Survive Climate Change

Design Schemes To Survive Climate Change

Architecture, Design, Innovation, Nature

A new generation of ­architects, designers, and experts is creating infrastructure and buildings that respond to both extreme conditions and ongoing stress. Here’s a look at some of the most ­innovative approaches to living in a ­increasingly apocalyptic world.

Moving Millions, Leaving Mayhem

Moving Millions, Leaving Mayhem

Business, Long Reads

Garda bought its way into the U.S. armored car industry in 2005, swallowing rivals until it blanketed the nation. But in its rush to grow, Garda took shortcuts that put unsafe trucks and error-prone drivers on the road. The result has been armored trucks hurtling out of control in communities across America.

Why Ban Dollar Stores?

Why Ban Dollar Stores?

Business, Cities, Health, Politics

Dollar-discount stores get the blame for “food deserts”—neighborhoods without supermarkets. It’s claimed, these stores drive out supermarkets with their low prices and saturate poor neighborhoods with junk food. But are dollar stores really to blame for bad diets?

Nothing Does It Like 7up: The Rise Of The Lemon-lime Soda

Nothing Does It Like 7up: The Rise Of The Lemon-lime Soda

Business, Food

The soft drink we now know as 7UP was invented and made its way onto the soft drink market in 1929. Created by Charles Leiper Grigg, the drink was called Bib-label Lithiated Lemon-lime Soda before Grigg eventually changed the name to 7UP. This was probably because the drink had seven ingredients.

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